“Portraits for Pixels” is The Pixel Project’s photography and graphic arts activism campaign in support of raising awareness, funds and volunteer power for the cause to end violence against women.
There are currently 2 “Portraits For Pixels” programmes running:
Programme 1: The “Portraits For Pixels” Annual Fundraiser
This is a collaborative fundraising campaign with photographers worldwide to raise funds for The Pixel Project’s Celebrity Male Role Model Pixel Reveal campaign in benefit of the USA’s National Coalition Against Domestic Violence (NCADV) and several other anti-Violence Against Women nonprofits worldwide.
During the “Portrait for Pixels” campaign, participating professional photographers will put on special “Portrait for Pixels” charity portrait sessions in their community/town/city where they are encouraged to take family/individual portraits/headshots for an affordable one-off special price.
Photographers will then donate either a portion (at a minimum of US$10 per portrait session) or all of the proceeds from the sessions towards the Pixel Reveal campaign to help reveal the four mystery Celebrity Male Role Models and raise US$1 million dollars for NCADV, The Pixel Project and other anti-VAW nonprofit organisations around the world.
Programme 2: The “People and Pets say NO!” Project
The “People and Pets say NO!” project was developed in acknowledgement of the fact that family pets are frequently also victims of domestic violence and sometimes, they are one of the prime reasons why a woman and her kids can’t leave the abusive home behind because they are unable to take the pet with them.
People from all walks of life who have family pets or work with animals (be it dogs, cats, birds, fish, horses, tortoises etc) are invited to take a picture of themselves and their pet while holding up white paper or board as a sign that says: “We say NO!”
Submitted pictures will then be collected in an annual photo gallery that is unveiled as part of The Pixel Project’s “Paint it Purple” campaign offerings for Domestic Violence Awareness Month every year.